Home Staging »
Home staging is the process of preparing a home before putting it on the market, either for sale or rentals.
Golden Properties counts with a wide range of experienced professionals & contractors to help our clients achieve their results. Our team of designers, real estate specialists, suppliers and contractors deliver services to the highest standards, with attention to detail and within our client´s budget requirements.
Depending on the state of the property, this process may include a wide range of improvements, from major structural reforms to minor aesthetic changes, such painting, installing or rearranging existing furniture and adding small touches to neutralise the style.
The key aim of home staging is to make a property stand out from the rest, resulting in a quicker sale for a higher price.
Most listings are now published online; therefore, potential buyers and agents will often overlook properties with unappealing pictures. As a result, home staging is a proven method to increase the number of viewings. In addition, during viewings potential buyers are more likely to put the property in their short-list or even “fall in love” with it.
Home staging has to be tailored on a case-by-case based on the state of the property, as well as the budget and personal needs of each client. Our experienced team can prepare a personalised plan after visiting the property in order to secure the maximum return on investment. Moreover, we can offer valuable advice because we act for hundreds of buyers, investors, sellers and developers, so we are familiar with market trends and what truly motivates buyers.
The key principles of home staging are as follows:
- Neutralising – The key goal is for the style of the property to appeal to as many potential buyers as possible instead of purely reflecting the owner´s taste. Remember, it is all about making the property attractive to others. This could be achieved by removing personal items and adopting a neutral style in the light of modern trends.
- Cost-benefit – Home staging is about making a return on investment by selling a property quicker and for a higher price. Our team of experts will therefore allow you to make the best option by focusing on the improvements with the highest return. It is not only about spending money. In some cases, inexpensive improvements such as applying a fresh coat of paint or rearranging furniture may result in a greater profit than costly structural reforms.
- Showcasing – Home staging is also about “showcasing” the property, by making it more pleasant and appealing to potential buyers. Therefore, it is vital to declutter spaces and adopt a style that will make your property more attractive. In some cases, it may even be necessary to purchase or rent designer furniture to turn the property into a buyer´s dream home. Showcasing is a proven method which has been adopted for decades by professional developers to command higher returns.
Contact us to discuss the best options for your property and to request a personalised home staging proposal which is tailored to your needs.